Folk Festival Gets a Makeover
I met with Folk in a Field festival organiser, Luke Horncastle, as part of the Go Digital Project run by Norfolk County Council. We talked about their marketing strategy and how their website was looking tired and dated.
Using the Wix platform, I redesigned the site, creating a vibrant and modern look that reflects the personality of the family-friendly annual event. We utilised the event’s video content and excellent photography to help showcase what visitors can expect when they attend the festival.
The redesign also included a clear navigation structure to help with user experience and page templates that could be easily updated as new acts are announced or details change for each year’s event.
As with all the projects I work on, the website includes SEO best practices.